Expert on Millennials in the Workplace to Speak at Hendrix

Hendrix College will host Bill Imada, the founder, chair, and chief connectivity officer of IW Group and co-founder of the National Millennial Community, on Friday, Jan. 11, 2019, at 3 p.m. in Reves Recital Hall, Trieschmann Fine Arts Building. An informal reception and networking opportunity will follow in Trieschmann Gallery. The event is free and open to central Arkansas business leaders and employment recruiters.

Imada will speak on how businesses can engage, motivate, and manage employees who are part of the Millennial generation. He will draw upon his own work with IW Group (which, like Conway-based Acxiom, is an IPG agency) related to advertising, marketing, and communications within the growing multicultural and generational markets. Imada will also share what he has learned through working with the National Millennial Community, a group of next-gen leaders in 41 states and the District of Columbia who engage in civil discourse on critical issues our country faces. In less than three years, the group has met with more than 150 corporate, foundation, governmental, and nonprofit leaders.

Earlier in the day, Imada will deliver the keynote address to the approximately 100 students attending Hendrix College’s Career Term, where he will focus on the challenges and opportunities of being a Millennial in today’s workplace.

“Bill is engaged and engaging, and we’re so happy to have connected with him,” said Sarah Donaghy, coordinator of community partnerships for the College. “As plans came together to have him speak to our students, he was enthusiastic about including a time during his visit when he could share his expertise with community leaders, too.”

“I’m thrilled to be able to introduce my friend Bill Imada to the Hendrix community and our neighbors,” said Hendrix College President Bill Tsutsui. “I’m sure his perspectives on generational and multicultural issues will provide a number of thought-provoking concepts to consider.”

For nearly three decades, Imada has worked with some of the top domestic and global companies, including City of Hope, Coca-Cola, General Motors, HBO, Lexus, McDonald’s, MGM Resorts International, Southern California Edison, Toyota Motor Sales, USA, Inc., Walt Disney Imagineering, Warner Bros. Pictures, Walmart Stores, Walt Disney Studios, Wells Fargo, Westfield Malls and many others. His areas of expertise include advertising, branding, multicultural communications, experiential marketing, crisis management, partnership marketing, public relations, and workforce development.

Imada is active in civic and community affairs and serves on more than a dozen boards and advisory councils, including the Advertising Educational Foundation, Asian/Pacific Islander American Chamber of Commerce & Entrepreneurship, Center for Asian American Media, Coalition for Asian Pacifics in Entertainment, LAGRANT Foundation, and the PBS Foundation. He was appointed to serve on the President’s Advisory Commission on Asian Americans and Pacific Islanders under President Barack Obama; he and three other commissioners continue to provide a perspective on Asian-American and Pacific-Islander concerns to federal leaders under the current administration. He also serves on the advisory councils for several universities and colleges, including California State University, Northridge (Los Angeles), University of Florida, University of Southern California, and Western Connecticut State University (Danbury, Conn.).

Two Hendrix Projects Receive Continued Support from ACS Mellon Grants

Two Hendrix programs receiving Mellon Foundation grant funding from the Associated Colleges of the South (ACS) have received additional funding through ACS and Mellon to continue the programs established within the past year: the Hendrix College Microaggressions and Microaffirmations (M&M) Project and ACS FOCUS.

The Hendrix College M&M Project is aimed at raising awareness about microaggressions and promoting the campus adoption of microaffirmations. In the process, the hope is to create a model that can be applied at other ACS schools to encourage greater inclusivity in campus communities.

“The project involves taking pictures of students holding up written signs of their encounters with micro-behaviors, developing a website to feature the pictures, and utilizing the website as part of classroom instruction, faculty and staff development, student leadership training, and the like,” said Dr. Michael Miyawaki, an assistant professor of sociology at Hendrix and administrator of the project. For the calendar year 2018, the M&M Project focused on race, ethnicity, and culture. In 2019, the theme will be gender and sexuality.

The other project receiving continued funding, ACS FOCUS – Faculty of Color Uniting for Success, is a collaboration among three ACS institutions: Southwestern University, Millsaps College and Hendrix College. ACS FOCUS addresses the challenges that faculty of color face in their path to professional success in the academy.

With the additional funding, ACS FOCUS will provide a second summer institute for faculty of color (the first took place in the summer of 2018). The institute will address scholarly productivity through specific goal setting, designated time for scholarship each day, and follow-ups on progress. The project will also bring in trained facilitators to assist faculty with topics such as self-care, cultivating mentors, tenure and promotion, and navigating service demands. In addition, it aims to explicitly build a peer mentoring network by facilitating cross-institutional relationships.

“This grant project also incorporates sustained advocacy, and aims to raise awareness and support for the challenges that faculty of color within ACS consortia schools face,” said Dr. Dionne Jackson, chief diversity officer and vice president for diversity and inclusion at Hendrix. “The project’s overall objectives are to enhance recruitment, success, and the retention of faculty of color at our institutions.”

“These projects are great examples of the work our faculty are doing to promote the liberal arts experience for our students, and to promote diversity and inclusion on our campus and across our academic consortium,” said Dr. Leslie Templeton, professor of psychology and associate provost for faculty development at Hendrix.

Hendrix College Model UN Team Named ‘Best Overall Delegation’

Hendrix College’s Model UN team was recognized with a “Best Overall Delegation” Award at this year’s American Model United Nations (AMUN) Conference, held November 17-20 in Chicago. The students represented Italy.

Additionally, five Hendrix students won Outstanding Delegation Awards for their work in their committee simulations:

  • Cordell Campbell ’19 and Charlie McMahon ’21 for the General Assembly Plenary
  • Emmett Hill ’19 for the United Nations Environmental Assembly
  • Sara Hoopchuk ’20 and Stephen Clark ’20 for the World Health Organization Executive Board.

Other student participants and their simulations included:

  • Adam Williams ’19 and Henry Edwards ’20: General Assembly First Committee – Disarmament & International Security
  • Graydon Carter ’19 and Aleck Bratt ’20: General Assembly Second Committee – Economic and Financial Affairs
  • Bailey Brya ’20 and Avery Waid ’21: General Assembly Third Committee – Social, Cultural and Humanitarian Affairs
  • Elliot Anderson ’20 and Taylor Watkins ’22: General Assembly Sixth Committee – International Law
  • Claire Fleming ’20 and Olivia Kelley ’21: Committee on Development Policy Expert Group
  • Alex Tiller ’19: Justice on the International Court of Justice
  • Max Hancock ’19: Commissioner on the 2005 Historical Commission of Inquiry
  • Meredith Warren ’19 served as the delegation’s Permanent Representative, in charge of strategy and logistics for the delegation as a whole at AMUN.

More than 80 colleges and universities sent 1,265 students to represent 125 UN Member States and Observers at AMUN 2018. Since 2008, Hendrix Model UN teams have participated in one Model UN conference each year, and have racked up an impressive 34 awards during that time.

“This was the tenth anniversary of Hendrix’s course-based Model UN program,” said Dr. Daniel Whelan, professor of politics and international relations at Hendrix. “Once again, all of our students were very well prepared for the 2018 AMUN Conference, especially when it came to the rules of procedure. They also did outstanding work caucusing and in resolution and report drafting. That level of preparation was instrumental in our winning one of the six Best Overall Delegation awards, our first since 2015. We also had a number of very strong partnerships on the various simulations, most notably on the GA Plenary, where we won our first Outstanding Delegation award in that simulation since 2009. Hendrix should be very proud of this year’s team.”

Hendrix Alumni Help Shape Success of Little Rock Startup

Apptegy founder and CEO Jeston George has noticed something about liberal arts graduates: They don’t just know things. They know how to learn.

George should know. Around 10 percent of employees at his five-year-old tech startup earned undergraduate degrees at Hendrix College.

Apptegy employees with Hendrix degrees include (front row, from left) Kelsi Stimack ’18, Joy Spence ’18, Barrett Goodwin ’17, and My Nguyen ’16; (back row) Travis Howk ’17, David Allan ’14, and Hunter Owen ’12. (Not pictured: Greg Cameron-Cooper ’09 and Sydney Meyer ’17. [Photos: Lexi Adams ’17]

For example, David Allan ’14, who majored in philosophy, is vice president of marketing.

“When we first hired him, it was just ‘director of special projects,’ which is a made-up title,” said George. “Like a lot of people that we’re hiring from Hendrix, what he does here has nothing to do with his major.”

Apptegy works with about 700 public schools in 48 states to help them strengthen their brands through mobile apps, websites, and more.

“In a startup environment, we’re always figuring things out,” said Allan. “The ways of thinking I learned in my liberal arts education have proven very valuable here.”

Content writer Joy Spence ’18 and Kelsi Stimack ’18, a customer onboarding representative, are the most recent Hendrix alumni to join Apptegy.

Both came to Apptegy through the Arkansas Fellowship, a nonprofit project that works with Arkansas-based companies to keep new college graduates and promising business leaders in the state.

“What we want is to identify where they’re going to add value for us and align that as much with where they want to go in their careers, as well,” George says of the Arkansas Fellows’ two-year opportunities, which can lead to permanent positions.

The company’s home on the eighth floor of Little Rock’s Simmons Tower looks less like a C-suite in a high-rise office building and more like a learning lab where friends are helping public schools find new ways to connect with family, friends, and other community members.

It was George and his wife not wanting to miss their nephew’s school programs that inspired Apptegy.

“I literally asked myself, ‘Does this school not have an app?’…and thought, ‘Maybe we could do something about this.’”

George and Allan recruited politics major Barrett Goodwin ’17 after they noticed his repeated appearances on the Dean’s List.

“We didn’t really know what he was going to do, and now he’s doing data analytics for marketing content, which he’s never done before,” George said.

“It’s difficult doing what we do day after day, but I think Hendrix prepared me for that workload,” Goodwin said. “I was used to having to do a lot, at a high level and high quality, on a regular basis. [So] it’s not a problem to really dig down and come up with new ideas.”

Apptegy’s culture even echoes Hendrix a bit where the line between work and play is blurred. For example, the Apptegy marketing team recently entered the 48-Hour Film Project competition, where Spence and another team member picked up a best acting award.

“We want people to form those personal relationships, because when you have that personal trust, if your friend is screwing up, you just call them out on something,” Allan said. “People get afraid of doing that when they have these stiff, professional relationships. A lot of what we do outside of work, when we’re hanging out, it helps us build a tighter team.”

Sydney Meyer ’17 agrees. A history major at Hendrix, Meyer now works in sales at Apptegy. The company eased her transition into “the real world” in part because it has a similar sense of community to her alma mater.

Travis Howk ’17 and My Nguyen ’16 graduated from Hendrix with degrees in mathematics and computer science. They believe the experiences they gained at Hendrix with problem solving and teamwork make a big difference in their success working on the support and development teams.

“I think the really cool thing about Hendrix is that it doesn’t prepare you just to have a job, it prepares you to be a citizen,” said client success manager Greg Cameron-Cooper ’09.

That’s particularly helpful with Apptegy’s focus on serving public institutions.

Hunter Owen ’12 started his career in the non-profit sector then came to Apptegy. “Hendrix prepared me to view my day-to-day work in the context of the larger systems,” he said.

“When we talk about giving people a lot of freedom in their work and having people form an identity around their work, a lot of those ideas came from Hendrix,” said Allan, citing courses he took from philosophy professor Dr. Chris Campolo and economics professor Dr. Ralph Scott as two he appreciates the most in his daily work.

Standing near the elevator after giving a tour of the office, the philosophy major turned marketing executive stops to reflect.

“The only class I got a C in is the one I use the most.”

Hendrix Named to Washington Monthly 2018 Best Colleges Guide

On November 1, Hendrix College was named to Washington Monthly’s 2018 America’s Best Colleges For Student Voting. A part of The College Guide and Rankings – which rates colleges and universities on their contributions to social mobility, research, and public service – this is a first-of-its-kind list of the schools doing the most to turn students into citizens.

“Over the years, we’ve done a good deal to encourage our students to think about how they can be engaged citizens,” said Dr. Jay Barth, professor of politics and director of civic engagement projects for the College.  “This starts when students arrive on campus with the first-semester seminar The Engaged Citizen. But, in reality, we know the importance of having an on-campus voting site for easing the process of voting for students. I’m so thankful that when having an on-campus site was threatened several years ago, our students stood and fought to be sure we could maintain a voting center on campus.”

The inclusion of Hendrix on the list demonstrates the commitment the College has made to promote civic engagement among the student body, encouraging students to vote and actively participate in community decisions.

According to Washington Monthly Get Adobe Reader, “ Since voting habits tend to crystallize in young adulthood—vote in one election, and you’re far more likely to do so again—colleges and universities have an unparalleled opportunity to create voters not just for the next election, but for life. The colleges that invest in student voting aren’t just helping their Washington Monthly rankings—they’re helping the country.”

Ensuring that the nation’s young people—its future leaders—are inspired to engage civically is key to strengthening democracy. On many college and university campuses, less than half of eligible student voters exercise their democratic right to cast a ballot in presidential elections.

To do its part in improving youth civic engagement, Hendrix College participates in the National Study of Learning, Voting, and Engagement (NSLVE), which offers colleges and universities an opportunity to learn their student registration and voting rates.

Hendrix also participates in the ALL IN Campus Democracy Challenge, a national, nonpartisan awards program recognizing colleges and universities for improving civic learning, political engagement, and student voting rates. As a part of this initiative, students, faculty, and staff have worked together to develop and implement an action plan to improve practice and change culture. Through our efforts, we have committed to graduating active and informed citizens.

New Arkansas Policy Program Report Examines Civic Health Among Arkansans

Hendrix College student Cordell Campbell ’19 recently published The Results are In: Gauging Civic Health in the Natural State through the Arkansas Policy Program (APP). He carried out the project under the direction of Dr. Jay Barth as part of the Bill and Connie Bowen Odyssey Professorship of Politics at Hendrix; in collaboration with the Arkansas Community Foundation; and with support from the Arkansas Bar Foundation.

Using data from the U.S. Census Bureau and other sources, Campbell’s report examines several indicators of civic health, including types of social connectivity, community involvement, and political involvement.

“Cordell grappled with a great deal of data to tell a subtle story of Arkansans’ engagement in civic affairs,” said Barth. “While Arkansans are deeply engaged with their families and, on occasion, with their neighbors, the further that they move away from those relations, the more they detach from public affairs.”

The report notes significant changes in recent years — mostly declines in participation — and offers a path for improvement, holding up examples and naming resources communities might use to enhance four needs Campbell identifies: volunteer opportunities and coordination; voter registration and get-out-the-vote initiatives; philanthropic and nonprofit efforts; and civic education.

“Civic engagement — voting, volunteering, charitable giving, and participating in community organizations — is essential to the health of Arkansas’s communities,” said Sarah Kinser, chief program officer for the Arkansas Community Foundation, who worked with Campbell on the project. “As Cordell’s research points out, for our state to make forward progress on critical issues like education, health and family economic stability, Arkansans must work together and make their voices heard.”

“Civic engagement has real implications for the health of democracy in our state,” Barth said. “The key question now: What can we do to ratchet up civic engagement to truly have a state where, in the words of the state’s motto, ‘the people rule’?”

For a free PDF file of this report or to learn more about APP, email, or download the report here.

LULAC Arkansas Council Becomes Hendrix College’s Newest Partner in Aspire Scholarship Program

Hendrix College and the League of United Latin American Citizens (LULAC) of Arkansas have finalized an agreement that will offer Hendrix Aspire Scholarships to cover up to the full cost of attendance for a number of Federal Pell Grant-eligible students of Latinx heritage. Aspire Scholarships support the College’s commitment to making Hendrix accessible for qualified Arkansas students regardless of income level, and to encouraging diversity among the student body.

LULAC Council 750 President/Deputy State Director Dr. Andre Guerrero, left, and Hendrix College President William M. Tsutsui sign a Memorandum of Understanding formalizing LULAC as a partner in the Hendrix Aspire Scholarship program.

Hendrix covers up to the full cost of attendance—including tuition, fees, on-campus housing, and meal plans—for selected students affiliated with each Hendrix Aspire partner school or organization. In addition, Hendrix provides academic support services with the goal of ensuring that Aspire Scholarship recipients graduate in four years. The cohort-based program addresses common challenges among the students it serves.

Hendrix President William M. Tsutsui and LULAC Council 750 President/Deputy State Director Dr. Andre Guerrero signed a Memorandum of Understanding (MOU) at a ceremony on Thursday, November 1 in the Mary Ann and David Dawkins Welcome Center on the Hendrix campus.

“After years of working with LULAC, we are thrilled to formalize this partnership as a component of the Aspire Scholarship program,” said Tsutsui. “LULAC’s investment in Aspire will help make Hendrix an affordable option for more students, and will enrich these students’ lives and the life of the entire College.”

“LULAC has designated Hendrix a Latino Destination Campus,” said LULAC of Arkansas University/College Liaison Dr. Terry Trevino-Richard, who spoke at the signing. “We were proud to honor Hendrix with the University Service Award at this year’s LULAC Scholarship Banquet Gala. The Aspire Scholarship program builds on this foundation of cooperation, and provides even more opportunities for LULAC and Hendrix to work together for the benefit of students.”

Established in spring 2015, the Hendrix Aspire Scholarship program includes as partners the Arkansas Commitment program, Episcopal Collegiate School, KIPP Blytheville Collegiate High School, KIPP Delta Collegiate High School, Little Rock Catholic High School for Boys, Little Rock Central High School, Mount St. Mary Academy, Pulaski Academy, and now LULAC. There are currently 44 students attending Hendrix on Aspire Scholarships.

Genetic Research Program at Hendrix Featured in Science Outreach Publication

A feature article published in September by Scientia describes research projects by Hendrix College biology professor Dr. Andrea Duina and his team of undergraduate students and laboratory technicians in a way that seeks to be more accessible to non-scientists.

The piece, “Professor Andrea Duina – The Many Complexities of DNA Packing and Gene Expression,” outlines the work the Hendrix team has done to understand how genes are expressed within cells by studying the budding yeast Saccharomyces cerevisiae.

“It’s critical that we communicate to those outside of the scientific community the importance of basic research for our understanding of both the fundamental principles of life and the underlying causes of human disease,” Duina said. “Providing this type of research experience to undergraduates is a privilege, and sharing what they are learning brings more meaning to their work.”

The feature begins by explaining how DNA is packaged within a single cell, and goes on to share examples of the research the students have been conducting, including the ways they collaborate with researchers at the University of Arkansas for Medical Sciences.

With the motto, “Opening a dialogue between science and society,” Scientia produces outreach publications that share a common mission to connect different groups of people across specialties, inviting more people to take an interest in scientific research. According to the organization’s website, it is “championing a new model and reinventing science dissemination to complement traditional academic publishing in a concise, easy-to-understand language for all to enjoy.”

Hendrix to Make Significant Investment in Student Living

Hendrix College is preparing to make major upgrades to five of its historic residence halls.

“In our community, the residence halls can have as great an impact on students as our academic buildings and athletics facilities,” said Hendrix President Bill Tsutsui, adding that “living on campus is one of the most cherished memories” for generations of Hendrix students.

“That’s why we are making the most significant upgrades ever to the heritage dorms at the heart of Hendrix,” he said.

The multi-year project is currently underway with infrastructure improvements, including connecting campus buildings to a district cooling loop. The loop uses a single system to cool multiple buildings to maximize energy efficiency and minimize disruption or downtime should a single building’s cooling system fail. The cooling loop expansion should be complete before the end of the fall semester.

After commencement in the spring, both Veasey and Martin Halls will close so upgrades can take place during the 2019-2020 academic year. (See historical information on Veasey and Martin Halls below)

Upgrades to Raney and Galloway Halls will take place the next year. Hardin Hall will get a makeover in 2021-22.

Working with WER Architects of Little Rock, the residence hall upgrades will include overhauling heating and cooling systems to enhance air quality and moisture control; reconfiguring and renovating bathroom, laundry, and public spaces; improving ADA accessibility; increasing Wi-Fi access and electrical capacity; making external renovations such as roof and brick work; and restoring historic architectural features.

Alongside the infrastructure improvements and dorm upgrades, the new Miller Creative Quad is currently under construction. The new facility will feature music facilities, an auditorium and film screening space, and the new Windgate Museum of Art on the first level.

The upper two floors of the Quad’s two buildings will include new living space for about 100 students. The student residences will open in fall 2019.

“We can’t wait to see these beloved and stately buildings revitalized for the 21st century and filled with new friendships and fresh memories made by future generations of Hendrix students,” Tsutsui said. “Together the upgraded dormitories and Miller Creative Quad will reinvigorate and reinforce the strong sense of community that has made Hendrix unique for more than a century.”

Martin Hall

  • Constructed in 1919
  • Listed on the National Register of Historic Places
  • Four stories
  • Provides living space for 123 male students

Veasey Hall

  • Constructed in 1967
  • Three stories
  • Provides living space for 120 female students

KHDX Celebrates 45 Years in Campus Radio

In 1973, there likely were plenty of 45s stacked around the KHDX office in Hulen Hall, keeping music within easy reach for those early DJs at Hendrix College’s radio station. The DJs may not rely on vinyl much anymore at their current space in the Student Life and Technology Center (SLTC), but KHDX 93.1 FM, also known as the “10-Watt Tower of Power,” will be celebrating 45 years of broadcasts throughout this academic year, beginning with World College Radio Day on Friday, October 5.

“Other campuses in Arkansas have had multiple stations over the years, but KHDX has kept the same license at the same broadcast level longer than any of them,” said station manager Jacob Turner ’19. “We’re also one of the country’s last remaining FCC Class D stations, which is a special FM designation for radio stations owned by colleges and universities.”

KHDX is one of the largest campus stations in Arkansas. Fully funded by the Hendrix Student Senate, it boasts a seven-person, all-student staff, about 50 shows per year on the schedule, and an average of 75 DJs, with students, faculty, and staff among that total. In addition to reaching much of Conway over the airwaves, it also broadcasts online at

Though the station’s existence does date back 50 years to 1968, broadcasting began in 1973, “so we’re going with ‘45’ as our celebratory number,” Turner said. “It’s an appropriate theme.”

For October 5, Turner has begun coordinating a 24-hour World College Radio Day marathon of broadcasting from the Burrow (as the lobby of the SLTC is known). KHDX will air live for all 24 hours to highlight student shows and music selections, and to host a series of local celebrities and guest DJs alongside the station manager, who will staff the booth for the entire day.

The 45th anniversary celebration will continue into next semester with projects such as “Hear Hendrix,” an album release of acoustic music produced by members of the Hendrix community; compiling a full history of the station to post on; the Hat Trick Music Festival, which since 2014 has brought up-and-coming musical acts to Conway; and a gathering of past DJs and staff on Alumni Weekend, April 5-7, 2019.

“KHDX has always been a place where students, and even staff and faculty, can express their individuality,” said Dr. Maureen McClung ’01, faculty advisor to the station and a DJ during her years as a Hendrix student. “It’s great to step back and observe the collective diversity in programming we have always generated. From metal to country to indie to avant-garde, we have done it all. I remember as a freshman playing songs from Sesame Street’s Cookie Monster alongside Bjork and Curtis Mayfield. Where else on the radio do you hear something like that?”

While KHDX plays a lot of music, it also serves as a creative outlet for “spoken word and other auditory creations,” Turner said. It reaches beyond its own broadcast concerns, too: Last year, it became a charter member of the Arkansas College Radio Association (ArkCRA), a support and resource network of collegiate radio stations in Arkansas.